Managing Director of Stagecoach East Midlands Michelle Hargreaves was at Skegness Lifeboat Station on Friday, (September 12) delivering a cheque of £275.50 from a recent fundraiser.
The cheque presentation forms part of the bus companies dedication to the Skegness lifeboat as Stagecoach has chosen Skegness RNLI as their charity of the year.
With £500 still to come in to accompany the cheque, fundraising began in May and will run until May next year.
The Bus company has even had an image of Skegness lifeboat displayed on the side of one their operational fleet of single decker buses, at a cost of £2,000 to promote their support of the charity throughout the year.
“It’s worth it, it gets the message out and publicises our support for the lifeboat,” said Michelle.
Skegness coach driver Ray Hall and wife Christine sold drinks and carried out a raffle at an event to arrange for a 1957 style bus to carry out pleasure rides round Skegness on Sunday, August 24, to raise funds for Skegness lifeboat and raise the sum.
The additional £500 has been raised from the sale of children’s books, designed by the company, which depict the story of one of their themed buses, ‘Salty the seasider’, online, from Hardy’s Animal Farm and their travel shop on Richmond Drive.
Earlier in the year, Poppy Bagnall of Roman Bank, Winthorpe, won a competition run by the company and the Skegness Standard to design a bus to complete the fleet of six themed busses running between Skegness and Ingoldmells.
The name and sea-blue colouring was inspired by her two uncles, Ned and Tony Kelly, both members of the RNLI Skegness Lifeboat and Poppy’s love of the sea.
And Salty the seasider’s tales are becoming quite a fundraising hit for the charity, raising £500 so far with sales ongoing.