Residents have been urged to log the litter they spot on local streets to help an environmental charity target companies whose customers are leaving the most waste.
Keep Britain Tidy hopes its newly launched annual survey will help reduce litter and make our towns and villages nicer places to live.
The charity’s chief executive, Phil Barton, said: “We need everyone’s eyes on the ground to help us find out what products are littered the most.
“People are fed up with littering and love where they live, so we’re giving an outlet for their frustration and asking hem to arm us with the facts so we can work with those companies to keep England tidy.”
East Lindsey District Council supports the campaign.