Skegness shoppers are being urged to donate bags full of unwanted items to the town’s British Heart Foundation shop.
Part of the Bag it, Beat it campaign, throughout September every donation will fund life-saving heart research, helping over 40,000 babies fight congenital heart disease.
Before the BHF was founded, only one in five babies born with congenital heart disease saw their first birthday, let alone their first day of school. Thanks to pioneering research, now around 4,000 children are able to experience their first day of school every year.
The BHF currently funds over £14 million into congenital heart disease research and needs support to raise more. Everyone can get involved by filling a bag with good quality clothes, shoes, books, handbags, DVDs, CDs, bric-a-brac and toys.
BHF retail director Mike Taylor said: “We’re urging everyone in the East Midlands to have a clear out this September and to donate bags of unwanted items to their local BHF shop to Bag it. Beat it. Your unwanted items will raise vital life-saving funds, helping little heroes continue to fight congenital heart disease.”
The Skegness BHF store is located at 25-27 Lumley Road, Skegness, PE25 3LL. For more information visit www.bagit.bhf.org.uk or call 0800 915 7000.