Butlin’s has produced a nostalgic compilation of archive video footage from the resort’s 77 year history to celebrate the recent launch of its new Splash Waterworld attraction.
The video looks back at how family holidays have evolved since Sir Billy Butlin opened his first camp at the Ingoldmells site in 1936.
“As Butlins announce the opening of their new Splash Waterworld in Skegness, we are taking a look back in time at all the good old fashion fun spent by the pool,” said a spokesperson.
“While our children’s lives may appear vastly different to those who visited when Sir Billy Butlin first opened the park in 1936, the joy of jumping into a swimming pool will always be the same.”
The new waterpark will include new slides, a “lazy river”, a tots pool, rope tunnels, wave and whirl pools, a DJ booth and a 28 metre flume tower.
The multimillion pound development, which represents the largest investment in the east coast since 1999, is hoped to provide a significant boost to the local economy, while enhancing the offer for the resort’s 400,000 annual guests.